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Review of Tatto Media

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Disclaimer: This review was compiled in June 2012, but this is the internet and things change quickly (so this information is provided without warranty).

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Forum discussion for Tatto Media

Tatto Media REVIEW

Tatto Media Quick Facts:

  1. Program name: Tatto Media
  2. URL: http://www.tattomedia.com/
  3. Country: US
  4. Ad types: Banners, text links, virtual currency solutions
  5. Ad formats/sizes: Focus on rich media ads, multiple IAB specs supported plus options for custom sizes
  6. Commission types / Payment Model: CPC, CPM, CPA
  7. Rate per click/lead/etc: Variable
  8. Payment methods: PayPal, check, wire
  9. Minimum payout: N/A
  10. Payout percentage share with publishers: N/A
  11. Payment frequency: NET 30 (shorter for large publishers)
  12. Auto-accepts ads / option for manual ad approval: Limited options available
  13. Setup method: Manual code insertion and the Tatto display application
  14. Skills and effort required to setup and manage: Minimal skills required to install, average effort required to manage
  15. Time until relevant ads appear on website after signup/installation: N/A
  16. Conflict with other programs and/or exclusivity: No exclusivity
  17. Requirements / Restrictions: No questionable content of any kind
  18. Coverage and Geographic focus: Global coverage
  19. Support/troubleshooting: Support center here, live support available, publisher FAQs here
  20. Contact info: +1 (617) 236-8005, further contact info and online contact form here

Tatto Media Review

Tatto Media Logo

Founded in 2005, Tatto Media is a sizable international ad network that maintains partnerships with many top brand name sites, including MSN, Facebook, MySpace, and Yahoo. Tatto Media serves more than 150 million banner impressions daily and is one of over a hundred such programs we review on experienced-people.co.uk.

The network's main ad products are rich media banners for which the network offers multiple sizes as well as extensive customization options. Additionally, Tatto Media serves text links and also supports virtual currency solutions for video games and other online communities.

Tatto Display is the network's program that offers CPC and CPM ad display campaigns while Tatto Performance offers the network's affiliate CPA campaigns. As expected, CPA offers pay quite a lot more than CPC but there had been a lot of controversy surrounding many CPA offers from Tatto Media in the past.

Tatto media enjoys a positive reputation among publishers but there have been controversies and legal issues with Tatto Media being the subject of investigation for deceptive advertising, especially with their virtual currency offers, in the past. The network has been heavily criticized for sponsoring deceptive campaigns for mobile and credit card subscriptions by tricking customers into signing up for services through "free" offers in order to charge them ongoing fees! These offers pay generous CPA commissions (some of the highest in the market!) but are regarded as downright scams by the general public and even the state.

Both Tatto Display and Tatto Performance programs come with powerful control tools and real-time reports and analytics which the network claims are the fastest reports in the market compared to their competition. Regardless of the alleged speed and accuracy, both control and reporting tools are reliable and easy-to-use. Installing and managing the ads is particularly easy thanks to their proprietary platform.

The network provides certain benefits to larger publishers. These benefits include a premium payment schedule as well as access to certain high-paying campaigns and other bonuses. For the rest of the publishers the network pays on a NET 30 schedule, via PayPal, check or wire transfer.

Support is fine and includes a live support center (local business hours) while their official website is above average with brief (but at least accurate) FAQs.

All in all, Tatto Media is undeniably a powerful ad network and that had their share of controversy. Many of their campaigns, especially some of their CPA offers, pay extremely well but come with questionable business practices and moral grayness.

If you don't mind the deceptive sign-up techniques some of their best-paying CPA offers employ then you can rely on Tatto Media for some deliciously high-paying campaigns. Really, some of their techniques used to misdirect users and grab ongoing credit card submissions have been ingenious but not every publisher can stomach tricking their visitors that much! Read about other monetizing programs at experienced-people.co.uk/1200-make-money-from-websites/ and you can leave your own comments and feedback about this program at our Tatto Media forum thread.

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