Review of Media.net
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Disclaimer: This review was compiled in June 2012, but this is the
internet and things change quickly (so this information is provided without
Media.net Quick Facts:
Founded in 2010, Media.net is a dynamic newcomer in the arena of online advertising. They are backed by two powerful corporate groups and are determined “to become the provider of choice for online publishers and advertisers”. We review over a hundred such programs on experienced-people.co.uk.
Media.net only accepts traffic from US, UK and Canada but unlike many other networks they allow (and even help along!) publishers to monetize their traffic from other countries by using ad code from other ad networks whenever Media.net ads cannot be displayed. They also have rather strict publisher guidelines in place, ensuring that only experienced and high-quality publishers are accepted. Along with the usual “no illegal activities” and no “invalid clicks”, other guidelines and restrictions include content restrictions, ad code placement restrictions, website restrictions as well as some rather vague “traffic quality” minimum standards publishers have to maintain or risk account suspension!
Publishers are given a wide array of ad types to choose for their sites including content ads and search-targeted ads in most IAB compliant sizes, web bar ad units as well as special, mobile-specific ad units. Setup is easy enough and tech support is decent, with account managers ready to help publishers solve any problems they might have.
Media.net pays on a NET 30 schedule, with a privileged NET 7 schedule available for trusted publishers. Their focus on quality means they serve only quality ads with well above average rates and they are also partnered with the Yahoo/Bing advertising marketplace. However, apart from their Yahoo/Bing partnership their advertising clients are relatively limited and as a result their payouts are reportedly below average for smaller publishers. This however, can be attributed at least partially to the network’s relatively young age.
Control and reporting tools are decent and do the job just fine. Every tool is designed with focus on quality traffic and the reporting tools include traffic quality scores for every site in a publisher’s portfolio and even an overall “traffic quality indicator” for each publisher. Needless to say, having a low “traffic quality indicator” may result in account termination.
Their official website is well-designed and accessible. Information on every aspect of the network is abundant and readily available while their FAQs are comprehensive and well-written.
Since they are a rather young ad network there aren’t many reliable reviews of Media.net around the net, something our experienced-people.co.uk team hopes to rectify with this very review! Apart from our own involvement, discussions in popular webmaster forums indicate that Media.net has so far attracted positive reception from several active publishers.
All in all, Media.net is an interesting ad network. Considering they been active only since 2010 their results have been decent, their growth has been rapid and they have managed to maintained the high quality standards they promised at their launch; this is praiseworthy by itself in today’s ad network work.
They may not be as big as many older ad networks but they have been growing rapidly and they are determined to become established quality providers. Since their launch, Media.net’s professional and confident approach to online advertising has rendered them an appealing choice for many publishers and maybe they are worth a try if you can adhere to their strict guidelines and most of your traffic comes from US, UK and Canada. Read about other monetizing programs at experienced-people.co.uk/1200-make-money-from-websites/ and you can leave your own comments and feedback about Media.net at our Media.net forum thread.
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