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Review of Blogads

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To discuss this program or provide feedback on this review, please visit the relevant forum thread linked to below (registration required to post).

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Disclaimer: This review was compiled in June 2012, but this is the internet and things change quickly (so this information is provided without warranty).

Should you get stuck on any of the terminology used, our Glossary might help.

Forum discussion for Blogads

Blogads REVIEW

Blogads Quick Facts:

  1. Program name: Blogads
  2. URL: http://web.blogads.com/
  3. Country: US
  4. Ad types: Banners
  5. Ad formats/sizes: 10 different ad sizes and formats supported in jpg/gif or flash, full details and full-sized demos in their ad sizes page here
  6. Commission types / Payment Model: CPC, CPM
  7. Rate per click/lead/etc: Prices are set by publishers
  8. Payment methods: PayPal, check, wire transfer
  9. Minimum payout: $75
  10. Payout percentage share with publishers: N/A
  11. Payment frequency: NE T30
  12. Auto-accepts ads / option for manual ad approval: Full control over ad approval/rejection
  13. Setup method: Manual code insertion
  14. Skills and effort required to setup and manage: Average skills required to setup, moderate effort required to effectively implement the program
  15. Time until relevant ads appear on website after signup/installation: N/A
  16. Conflict with other programs and/or exclusivity: None specified
  17. Requirements / Restrictions: Minimum of 30,000 impressions per month
  18. Coverage and Geographic focus: Global coverage
  19. Support/troubleshooting: Phone and email publisher support available, sales team specialists available to assist, FAQ for bloggers here
  20. Contact info: Online contact form here

Blogads Review

Blogads Logo

Launched in 2002, Blogads is an ad network specializing in blog advertising and is one of over a hundred such programs we review on experienced-people.co.uk.

Blogads supports 10 different ad sizes that are all available in either jpeg/gif or flash; nothing extraordinary there. Their ads are tailor-made for blogs so they go well alongside what blogs usually feature in the main body of their pages.

Although not a self-service ad network, Blogads does have many features commonly found in ads brokers. All Blogads ads pay either per-click (CPC) or per thousand impressions (CPM) commissions, much like most other ad networks, but CPC/CPM prices are set by the publishers themselves. It is hard to judge the network's inventory as offers vary a lot from publisher to publisher and while some might be offered more ads than they could possibly display others will experience very low fill rates.

Publishers have full control over which ads are shown on their websites which gives them a lot of freedom but comes with a considerable workload in order to effectively weed out potentially unwanted ads.

Being a blog-friendly ad network does not mean Blogads is open to beginner publishers. Blogads have minimum traffic requirements that range from 30.000 to 500.000 monthly impressions (depending on niche) before they start attracting advertiser interest.

Blogads support is very good and reachable through multiple different media. Even though a lot of the implementation must be done by the publisher, the network's sales team specialists are readily available to help if needed.

All in all, Blogads seems like a more robust version of your typical ad exchanges with some extra bonuses thrown in. It can undeniably be lucrative for publishers with popular blogs but popular blogs can be lucrative with most monetization methods! Read about other monetizing programs at experienced-people.co.uk/1200-make-money-from-websites/ and you can leave your own comments and feedback about this program at our Blogads forum thread.

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