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Review of BLAM Ads

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Disclaimer: This review was compiled in June 2012, but this is the internet and things change quickly (so this information is provided without warranty).

Should you get stuck on any of the terminology used, our Glossary might help.

Forum discussion for BLAM Ads


BLAM Ads Quick Facts:

  1. Program name: BLAM Ads
  2. URL: http://www.blamads.com/
  3. Country: US
  4. Ad types: Content lockers
  5. Ad formats/sizes: Content locking overlays, several flash content locking templates, link-shortening content lockers, extensive customization options available, demos can be found here
  6. Commission types / Payment Model: CPC, CPL, CPA
  7. Rate per click/lead/etc: N/A
  8. Payment methods: PayPal, direct deposit, check, wire
  9. Minimum payout: $50
  10. Payout percentage share with publishers: N/A
  11. Payment frequency: NET 30 and Weekly schedule available for larger publishers
  12. Auto-accepts ads / option for manual ad approval: Options to manually approve ads
  13. Setup method: Manual code insertion
  14. Skills and effort required to setup and manage: Above average skills required to setup and manage
  15. Time until relevant ads appear on website after signup/installation: N/A
  16. Conflict with other programs and/or exclusivity: Unspecified limited conflicts
  17. Requirements / Restrictions: Several content restrictions apply, full list can be found in their compliance page here, additional details in their terms of service here
  18. Coverage and Geographic focus: Global coverage, US and EU focus
  19. Support/troubleshooting: Dedicated account managers assigned to publishers, support center and FAQs here
  20. Contact info: Email addresses and contact info can be found here, support ticket system here

BLAM Ads Review

BLAM Ads Logo

BLAM Ads is an affiliate advertisements network that specializes on content lockers and is one of over a hundred such programs we review on experienced-people.co.uk.

As we said above, BLAM Ads specializes on content lockers. These come in the form of advertisements that must be clicked, offers that must be completed (such as forms capturing emails, zip codes etc) and other unblockable messages that visitors must go through in order to access a website's contents. Content locking ads usually pay well but almost always increase bounce rates as a certain percentage of visitors will simply leave a website immediately after being asked to jump through hoops in order to access content.

Specifically, BLAM ads offers, content locking overlays for multiple uses, flash content locking solutions that can be used to monetize videos, games, presentations and everything flash-powered, link-shortening content lockers that blocks visitors from viewing links unless they fill out a survey as well as other, customized content locking solutions. You can find interactive demos of BLAM ads content locking products in their demo page.

Through their content lockers, BLAM ads sells various different ads and offers from their sister company, affiliate merchant EWA Private Network. There are several different campaigns that run on CPC, CPA or CPL commission models and their ad inventory includes offers from high profile advertisers such as KRAFT foods, Coca-Cola, myspace.com and stamps.com. The network's ad inventory is international but there are more offers for US and EU markets.

BLAM ads pays via PayPal, check, wire and direct deposit, on a NET 30 schedule (weekly schedule available for larger publishers) and a minimum payout of $50. They do pay on time and enjoy good reputation among publishers.

Contact options and support are well above average when compared to competing networks and BLAM ads offers extensive FAQs and many helpful articles to aid publishers in implementing content lockers on their websites. However, their official website is rather hype-laden and many things are not explained objectively enough.

All in all, BLAM ads are one of the best content locking ad networks out there (but not the only ones as their hype would have you believe!). Some of their CPL offers pay quite well and depending on niche is might be quite easy to convert a big chunk of your traffic into leads for such campaigns. Read about other monetizing programs at experienced-people.co.uk/1200-make-money-from-websites/ and you can leave your own comments and feedback about this program at our BLAM Ads forum thread.

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