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Review of 24/7 Real Media

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Disclaimer: This review was compiled in June 2012, but this is the internet and things change quickly (so this information is provided without warranty).

Should you get stuck on any of the terminology used, our Glossary might help.

Forum discussion for 24/7 Real Media

24/7 Real Media REVIEW

24/7 Real Media Quick Facts:

  1. Program name: 24/7 Real Media
  2. URL: http://www.247rea lmedia.com/EN-US/
  3. Country: US
  4. Ad types: Banners, video ads
  5. Ad formats/sizes: Pre-roll, mid-roll, post-roll, in-banner videos, rich media, flash
  6. Commission types / Payment Model: CPC, CPM
  7. Rate per click/lead/etc: N/A
  8. Payment methods: Check
  9. Minimum payout: N/A
  10. Payout percentage share with publishers: N/A
  11. Payment frequency: N/A
  12. Auto-accepts ads / option for manual ad approval: Limited control mentioned
  13. Setup method: Manual code insertion
  14. Skills and effort required to setup and manage: Average skills required to install and manage effectively
  15. Time until relevant ads appear on website after signup/installation: N/A
  16. Conflict with other programs and/or exclusivity: N/A
  17. Requirements / Restrictions: No questionable content of any kind
  18. Coverage and Geographic focus: Global coverage
  19. Support/troubleshooting: Client support available through the dashboard, tech support can be reached through the program's online contact forms
  20. Contact info: Online contact forms here, further contact information here

24/7 Real Media Review

24/7 Real
Media Logo

24/7 Real Media is a global media and ad network that has been around 1995 in one form or another. 24/7 Real Media is one of over a hundred such programs we review on experienced-people.co.uk.

The network specializes in banners and video advertisements of all kinds. Available ad types include pre-roll, mid-roll, post-roll and in-banner video ads, rich media and flash ads as well as more traditional banner formats in all IAB-compliant specs. As expected from banners and video ads, all ad campaigns pay either CPC or CPM commissions, though specific rates are unknown.

Besides the fact that 24/7 Real Media pays only by check little else is mentioned about how often they pay or what the minimum payout is. The lack of PayPal and wire transfer payment support along with no clearly defined payment schedule does limit publisher options and will surely be a deciding factor for many publishers as to whether to work with 24/7 Real Media or not.

Support is very good with 24/7 Real Media. In case customers can't reach them directly through the dashboard, support staff will get back to them via email or telephone (customer's choice) and the representatives are helpful indeed.

The network's official website is a bit confusing to navigate but the control dashboard is clean enough and than makes up for the website's odd design. Of particular interest are the website analytics tools 24/7 Real Media offers. Their in-house analytics are easy to use and allow publishers to track all navigational paths website visitors take, from where they enter the website and from where they leave as well as all the details of every interaction. Additionally, audiences can be easily segmented in order to display trends by time, location or any other parameter the publisher wishes to track.

There are publishers working with 24/7 Real Media for more than a decade now and that alone is a sign of the network's stable and reliable services. Critics of 24/7 Real Media might point out that the ad network has changed little over the years but in this case that's really an argument in favor of 24/7 Real Media, since they are still going strong. Read about other monetizing programs at experienced-people.co.uk/1200-make-money-from-websites/ and you can leave your own comments and feedback about this program at our 24/7 Real Media forum thread.

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